On Wednesday June 20th, Waterford City Enterprise Board launched its ‘Tourism Opportunities’ programme.
The programme is designed to encourage Waterford City businesses not currently engaged with visitors to the City to add a tourist element to their income stream.
Waterford City Manager Mr. Michael Walsh spoke about what Waterford City Council is doing to encourage tourists to visit Waterford. Tara Kerry of Failte Ireland spoke on the type of tourists visiting the city and what activities they are looking for, while Dr. Pat Walsh of RIKON explained how businesses can evolve and change to encompass a tourist element. Finally Ciaran Cullen Waterford City Enterprise CEO outlined how the Enterprise Board can help those interested in pursuing the programme.
Mr. Cullen explained that the Waterford City Enterprise Board can offer grant aid for website development, design and marketing and how they can also provide training and one to one mentoring. “The programme is intended to be as flexible as possible so it can assist individuals, businesses or groups intent on creating a packaged offer.”
“The purpose of this evening’s launch is to explain our programme and ask those interested to take the next step and sign up for further idea development workshops with a view toward creating an effective and profitable tourism offering.”
Those that couldn’t attend the event and are interested in participating in the programme can phone Celia at the Waterford City Enterprise Board on 051-852883.